20 Ways Couponing Has Changed in the Last 10 Years

One of the biggest changes I’ve had to make in the last decade is slowing my roll on stockpiling. Coupon limits nearly always restrain me to buying no more than four like items at a time. Sometimes I can o… See more

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15+ Couponing Statistics, Facts & Trends (2024) - FinMasters

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Jan 4, 2024 · Coupon distribution vs redemption. The volume of coupon distribution is trending downwards. Data shows that there was $200.4 billion worth of coupon distributions in 2020 …

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39 Coupon Statistics You Should Know - Qples

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Digital Coupon Statistics. 68% of consumers find that loyalty can be generated by digital coupons (10) The average offer duration in the first half of 2021 was 5.9 weeks (5) Over 142 million US …

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A Notable First In A Rough Year For Coupons

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Apr 21, 2021 · In total, 70.7% of all coupons redeemed last year were in some type of printed format, as compared to the 29.3% that were paperless. So last year represented a landmark …

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Couponing During The Coronavirus: It’s Bad, But Could Have Been …

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Mar 11, 2021 · According to Kantar’s figures, 2019’s total coupon distribution figure was down 11% from 2018, which itself was down 12% from 2017. So you can blame the coronavirus …

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FAQs about 20 Ways Couponing Has Changed in the Last 10 Years Coupon?

Are coupons popular?

The industry average coupon redemption rate stands at a mere 1%. This doesn’t mean that coupons aren’t popular among consumers, however, and only indicates the distribution to redemption ratio. Are millennials using coupons? 94% of millennials in the US are using coupons when shopping. 53% use them always or very often. ...

Is couponing slowing down?

1. 88% of US consumers used coupons in 2020. (Source: Statista) Almost 90% of consumers used coupons in 2020. Although high, this is a 6% decrease from the previous year. So, could we say couponing is slowing down? Considering 2020 was a year of economic disruptions due to the COVID-19 pandemic, it’s hard to say. ...

How often do consumers use coupons?

1. In 2019, 92% of US consumers had used coupons at least once. In 2017 and 2018, the percentage of consumers who used coupons stood at 90 and 94. Among the 92% who used coupons in 2019, 45% used them always or very often. Only 8% responded that they never use any coupons when shopping. (Valassis) 2. ...

How much money do coupons save a year?

Consumers save about $3.6 billion on consumer packaged goods thanks to coupons, while services like The Coupon Clippers save users over $10 million in groceries a year. What are the most common types of coupons? ...

Are mobile coupons the future of couponing?

By investing in mobile coupons, brands can tap into a powerful marketing channel that will only become more important in the years to come. AI 8112 Coupons are the future of couponing, and brands and retailers should get on board with this trend to stay ahead of the competition. ...

Does couponing save you money?

89% of consumers claim couponing saves them a lot of money. Consumers save about $3.6 billion on consumer packaged goods thanks to coupons, while services like The Coupon Clippers save users over $10 million in groceries a year. ...