Back-to-School Shopping Survey: Trends for the 2023-24

This year, RetailMeNot looked into the average spend of both parents shopping for grade-school and college students. In our survey, parents sending kids back to grade school said they plan to spend, on average, $506 and $821for college students. When it comes to what shoppers are planning to purchase, school … See more

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Back-to-School Shopping Survey: Trends For The 2023-24

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retailmenot.com

69%
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Back-to-Class Shopping Expected To Reach Record Levels - NRF

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Jul 13, 2023 · This increase in expected spending is primarily driven by more demand for electronics, as 69% of back-to-school shoppers expect to buy electronics or other computer …

nrf.com

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The Best Back-to-School Sales, Period - RetailMeNot

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Aug 9, 2024 · The National Retail Federation (NRF) says families with children in elementary through high school plan to spend an average of $875 on back-to-school shopping, while …

retailmenot.com

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Back To School 2022: Spending On Students Higher, Thanks To …

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Aug 25, 2022 · In another measure of back-to-school spending, the National Retail Federation estimates households will spend an average of $864 for the 2022-2023 K-12 school year, up …

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FAQs about Back-to-School Shopping Survey: Trends for the 2023-24 Coupon?

How much should you spend on back-to-school shopping?

Summer break is in full swing, and with it, back-to-school shopping season. According to a new NerdWallet survey, those who are parents of K-12 or college students and who plan to do back-to-school shopping this year will spend $541, on average, on school supplies and clothing for their kids’ upcoming school year. ...

How much will consumers spend on back-to-school shopping this year?

Consumers are expected to spend $41.5 billion on back-to-school shopping this year, according to the National Retail Federation (NRF). This is an increase from last year's spending of $36.9 billion and the previous high of $37.1 billion in 2021. ...

How much do kids spend on back-to-school items?

Families with children in elementary through high school plan to spend an average of $890.07 on back-to-school items this year, approximately $25 more than last year’s record of $864.35. Top categories of spending include electronics ($15B), clothing ($12B), and shoes ($8B). ...

How much do Americans spend on back-to-school shopping in 2023?

American families spent a total of $41.5 billion on K-12 back-to-school shopping in 2023. Statistics indicate back-to-school and back-to-college spending combined will total $189.7 billion in 2028. From 2019 to 2023, spending per child increased 15%; after adjusting for inflation, spending per child decreased 3.43%. ...

Are schools asking too much for back-to-school shopping?

Many parents say yes. Families are feeling the back-to-school financial crunch. More than 3 in 4 parents, or 79%, believe that schools ask them to buy too much for the back-to-school season, according to a new study by personal finance website WalletHub. ...

How much do homeschooling parents spend on back-to-school shopping?

Homeschooling parents spend 15% less than the average household on back-to-school shopping. Sustainable shoppers spend 36% more than the average household on back-to-school. 74% of shoppers plan to purchase back-to-school supplies in-store while 56% plan to purchase online. ...