Customers can’t resist a great deal – or can they, if it’s too good to ...

Nov 29, 2023 · The world of retail in 2023 is saturated with tantalising deals and irresistible discounts. Brands big and small employ discount strategies to attract customers and boost sales.

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Why A Sale Isn't Always A Sale - Consumer Reports

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Apr 28, 2016 · Consumers, wise to these slippery sales tactics, are increasingly fighting back. This month, Nike was hit with a $5 million class action that charges the company with using …

consumerreports.org

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Consumers Weigh In: What’s Makes Something A Good Deal?

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Jul 24, 2023 · To be considered a good deal, about three-quarters of consumers wanted a discount between 10% and 49%, with that range split evenly among respondents with 38% …

furnituretoday.com

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5 Key Stats On Coupons: Best Ways To Deliver Deals That Consumers ...

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Aug 22, 2024 · 4. Coupons are bridging digital and physical experiences. Key stat: 35% of US consumers access or download digital coupons when shopping in-store, according to May …

emarketer.com

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Nike Sale: Get Up To 40% Off Sweatshirts, Shoes And More - USA …

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Oct 22, 2021 · Holiday deals: Shop this season’s top products and sales curated by our editors. For the basketball fanatic in your life, you can get the men's Nike Fly.By Mid 2 basketball shoe …

usatoday.com

FAQs about Customers can’t resist a great deal – or can they, if it’s too good to ... Coupon?

Is it time to scrutinize sales deals and be a careful shopper?

Regardless, the need to scrutinize sales deals and be a careful shopper is more important today than it ever was, given the ease of our "buy with one click" shopping culture. Class-action lawsuits filed by consumers over allegedly deceptive pricing practices have been on the rise recently. ...

Do discounts make shoppers more likely to buy?

According to 2 Visions, shoppers are only 7.6% more likely to buy a typical, normally priced item because of scarcity, but “if the selling out item is also discounted by 30%, shoppers are then 178% more likely to purchase.” While discounts can be powerful motivators, consumers are becoming increasingly savvy and perceptive. ...

How important are deals & coupons?

Besides being helpful at luring a consumer's attention, deals and coupons play a large role in what consumers decide to buy. The RetailMeNot survey found that nearly three-fourths (74 percent) of Americans say offers are a top factor when deciding where and what to buy online. ...

Do 16- to 24-year-olds really want to buy a store?

We discovered that many 16- to 24-year-olds, in particular, anticipate the start of their favorite store’s sales as much as they do their annual vacation (43%) and even their birthday (39%). But this interest starts to wane at age 35, perhaps because of other life commitments or because they’re earning more, and saving money is less important. ...

Is there a 40% discount at the mall?

Outside of rampant 40% off sales and coupons at the mall, recent years have seen the proliferation of outlet stores, where lower-quality clothes are often hawked at big purported discounts, as well as the rapid expansion of “off-price” chains like T.J. Maxx and Nordstrom Rack, which promise savings of up to 60% and 70% every day. ...

What is a 40% discount?

"Unless you are getting a 40% discount, you are just getting an everyday discount that you can get any other time of the year," said Jharonne Martis, London Stock Exchange Group's director of consumer research, during an appearance on November 27 on CNBC's "Worldwide Exchange." And where can you find those 40% discounts? ...