Preparing Your Shopify Store for Black Fri…

1. Set Up a BFCM Landing Page As Black Friday Cyber Monday (BFCM) approaches, businesses need more than just enticing deals. ...2. Pick Your Discounts Wisely ...3. Craft Enticing Product Bundles ...4. Formulate a Promotion Plan ...5. Customize the Look and Feel of Your Store ...6. Incorporate Countdown Timers ...7. Set Up Gift Cards and Cashback ...8. Optimize Checkout for Speed and Conversions ...


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Shopify BFCM 2024: How To Prepare Your Store In 18 Steps

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created Aug 01 2024. The Black Friday and Cyber Monday (BFCM) weekend is make-or-break for many Shopify stores. In 2023, Shopify merchants racked up a combined $9.3 billion in sales …

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FAQs about Preparing Your Shopify Store for Black Fri… Coupon?

Is your website mobile-friendly during BFCM 2023?

Assess your site for mobile-friendliness During BFCM 2023, mobile purchases again outpaced desktop sales at 72% and 28% respectively, across all of Black Friday and Cyber Monday. ...

How do you organize BFCM promotions?

BFCM promotions can have a lot of moving pieces, so staying organized is crucial. Make sure to take the following steps to stay on top of the details: Create a “planned sales map” in Google Sheets or Excel to give a simple outline of all upcoming sales and promotions. ...

What is BFCM & how does it work?

A strategy many retailers use during BFCM is to run a “jaw-dropping” sale on a popular item to attract customers to their store. Once customers visit your online store for the deep discount, there’s a chance they buy other items on their way to the checkout. ...

How do I promote products for BFCM?

Picking and ordering the products you want to promote for BFCM should be done as early as possible, especially if you rely on suppliers to source or manufacture that inventory. Suppliers have been operating above capacity since the pandemic started and need plenty of lead time to get your products ready and delivered on time. ...

Will BFCM be dominated by online shopping?

BFCM will again be dominated by online shopping. However, there will also be sales and promotions in the months and weeks leading up to the event, and opportunities to drive in-person shopping. ...

How do I forecast seasonal demand for BFCM?

There are multiple ways to forecast seasonal demand and identify what merchandise to re-up for BFCM, including: Shopify Reports. If you run on Shopify, use Shopify reports to help in decision-making. ...

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