Why retailers still see Black Friday as the high point of the ... - PBS

11 hours ago · Department stores, shopping malls and merchants — big and small — see the day after Thanksgiving as a way to energize shoppers and to get them into physical stores at a …

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Are retailers preparing for Black Friday?

(AP Photo/Anne D’Innocenzio) NEW YORK (AP) — After weeks of plugging increasingly inviting discounts, retailers in the United States and several other countries are preparing for prime time: Black Friday, the bargain bonanza that still reigns as the unofficial kickoff of the holiday shopping season even if it’s lost some luster. ...

Why are shoppers looking for big deals on Black Friday?

NEW YORK (AP) — Shoppers hunting for big deals packed malls on Black Friday as retailers stepped up discounts and offered other perks to entice hesitant customers who are sticking to stricter budgets this year. Consumers are coming under pressure as their savings dwindle and their credit card debt grows. ...

Is shopping on Black Friday still a cherished tradition?

Shannon Stapleton/Reuters Gone are the Black Fridays of years ago when customers would stand in line for hours in the middle of the night, or brawls would break out over high demand items. Still, shopping on Black Friday remains a cherished tradition for many. Macy’s at Herald Square was packed by mid-morning. “I love doing it. ...

Is Black Friday still a good day for retailers?

“Black Friday is still an incredibly important day for retailers,” Grant Gustafson, head of retail consulting and analytics at Sensormatic. “It’s important for them to be able to get shoppers into their store to show them that experience of what it’s like to browse and touch and feel items. ...

Is Black Friday the busiest shopping day of the year?

Black Friday is expected to be once again the busiest shopping day of the year, according to Sensormatic Solutions, a firm that tracks store traffic. “Stores are humming, but there is no frenzy,” said Marshal Cohen, chief retail adviser at Circana, a market research firm, who visited 11 different malls in South Florida on Friday. ...

How has Black Friday changed over the years?

Historically the biggest shopping day of the year - with the color black reflecting profitability on a retailer’s financial statement - Black Friday has undergone significant changes in recent years in both the timing of promotions and channel shifts from stores to online and then to mobile. ...