BFCM 2024 Trends: Big Spenders, Big Winners, and Over $2 Billion …

Nov 29, 2024 · The busiest weekend of the year for DTC brands has just come to a close, and the sales numbers are reaching for the stratosphere! Triple Whale brands pulled a staggering $2.03 billion in sales for BFCM 2024 representing a new record for revenue tracked on our platform. …

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BFCM 2024 Trends: Big Spenders, Big Winners, And Over $2 Billion …

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BFCM 2024 Recap: Exclusive Data For Omnichannel Success

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However, when looking back at the 2024 Black Friday and Cyber Monday, Shopify reported a record-high $11.5 billion in sales over the BFCM weekend, marking a 24% increase compared …

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BFCM Must-Have Tips And Data-Backed Consumer Insights - Tapcart

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Mobile Shopping Apps Are The Reigning Champs of 2024. Mobile shopping apps are overwhelmingly the top choice for holiday shoppers in 2024. 81% of consumers plan to use …

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How Ecommerce Brands Performed On Black Friday And Cyber …

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Ecommerce brands will have plenty to cheer about this holiday season if recent shopping trends continue. In 2024, total ecommerce sales hit $10.8 billion on Black Friday.Two days later, …

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BFCM 2024: Predictions And Trends For Holiday Sales

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Dec 11, 2024 · Those sales are forecasted to rise 3.7% year-over-year (YoY) during the holiday period, outpacing the 1.8% growth we’ve seen for 2024 overall. Ecommerce will also see …

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FAQs about BFCM 2024 Trends: Big Spenders, Big Winners, and Over $2 Billion … Coupon?

How much e-commerce sales did BFCM generate in 2023?

In 2023, global e-commerce sales during BFCM surpassed $9.8 billion, with a significant portion of purchases made via mobile devices. We understand you, and many businesses are preparing to adopt new strategies and technologies to maximize sales during these peak shopping events. ...

Will BFCM 2024 be a success?

BFCM 2024 is poised to be another record-breaking shopping event, with trends favoring early deals and AI-driven experiences. Start planning early with these tips now, and you’ll be ready to make this BFCM your most successful yet. Prepare your team for success with the experts at Your Marketing People. Contact us today. ...

What are the 2024 BFCM trends?

Even as inflation starts to cool, flexible payment methods such as Buy Now, Pay Later (BNPL) will be a prominent 2024 BFCM trend. Integrating platforms like Afterpay, Klarna, or Affirm allows customers to spread their payments over time, making high-ticket items more accessible and reducing the barrier to purchase. ...

When should brands start implementing BFCM in 2024?

In the Wunderkind 2024 BFCM playbook, we advise that brands should have their strategies in place no later than Halloween. 2. Measurement matters most At the end of BFCM, marketers will dive into the data like it’s a treasure hunt, sifting through point-of-sale (POS) and channel data to make heads or tails of the season’s success. ...

How did consumer spending perform during BFCM?

Despite concerns over inflation and the cost-of-living crisis, consumer spending during BFCM proved robust, albeit with a more measured approach. E-commerce Sales Growth: Online sales surged by 7.5% compared to 2022, reaching an impressive $9.8 billion. This growth underscores the sustained shift towards digital shopping platforms. ...

How to maximize sales during BFCM 2024?

Follow these tips to maximize your sales during BFCM 2024. 1. Start early with a detailed marketing plan Create a well-thought-out marketing calendar leading up to BFCM. Start teasing your promotions on social media and email in early November (or earlier). Build anticipation with countdowns, sneak peeks, and early access deals for loyal customers. ...