Guide to holiday retail: Trends and 2024 outlook - EMARKETER

Nov 13, 2024 · US retail mcommerce holiday sales will grow 13.4% to $140.65 billion in 2024, making up over half (52.7%) of total holiday retail ecommerce sales, per a July 2024 EMARKETER forecast. Despite that, non-ecommerce sales will make up the majority (80.3%) …

CouponFollow Extension

4%
OFF

Guide To Holiday Retail: Trends And 2024 Outlook - EMARKETER

2 weeks from now

emarketer.com

13%
OFF

2024 Holiday Retail Trends

2 weeks from now

the year. For 2024, eMarketer estimates retail m-commerce sales will grow nearly 13% year-over-year, reaching $535 billion—a clear sign that consumers are increasingly comfortable making …

nmrk.com

275%
OFF

Holiday Retail Trends 2024 | Newmark - Nmrk.com

2 weeks from now

6 days ago · Holiday retail sales have outpaced e-commerce sales by 275% since 2020, thus retailers must ensure their supply chain and distribution are within striking distance of their …

nmrk.com

8%
OFF

5 Predictions For The 2024 Holiday Shopping Season

2 weeks from now

Aug 25, 2024 · The National Retail Federation put total holiday sales growth at 3.8% in 2023. Emarketer set the 2023 holiday season growth rate at 3.9% while others had it as high as …

practicalecommerce.com

FAQs about Guide to holiday retail: Trends and 2024 outlook - EMARKETER Coupon?

How much will retail ecommerce sales grow in 2024?

More than a third (37%) will research products on a retailer’s website but wait to buy them in a physical store. US retail mcommerce holiday sales will grow 13.4% to $140.65 billion in 2024, making up over half (52.7%) of total holiday retail ecommerce sales, per a July 2024 EMARKETER forecast. ...

How to boost holiday retail sales this year?

Here are five key stats to help boost holiday retail sales this year. 1. More holiday shoppers are starting early Key stat: 16% of US consumers have already begun shopping for holiday gifts, according to June 2024 data by CivicScience. That’s an increase from only 9% who started holiday shopping in July 2019. ...

How has ecommerce impacted holiday retail sales?

As holiday retail sales trends normalized to pre-pandemic levels, ecommerce led sales growth, increasing 8.8% to $244.86 billion, per EMARKETER. (This is slightly higher than the $222.1 billion online spend reported by Adobe Analytics, a 4.9% YoY increase.) ...

How can retailers maximize sales during holiday 2024?

Amid shifting consumer priorities, competitive promotional activity, and an unusual calendar, brands and retailers must fine-tune their holiday 2024 marketing strategies to maximize sales during this critical period. ...

How much did US holiday sales grow in 2023?

Despite price sensitivity, US holiday sales rose 3.9% to $1.297 trillion in 2023, per EMARKETER’s July 2024 forecast. As holiday retail sales trends normalized to pre-pandemic levels, ecommerce led sales growth, increasing 8.8% to $244.86 billion, per EMARKETER. ...

What will retail sales look like in 2024?

US retail sales are set to accelerate as 2024 draws to a close, as holiday shoppers step up purchases in stores and on mobile phones during the make-or-break season for brands and retailers. Marketers should prepare for an extended and atypical retail calendar, heightened demand for deals, and a surge of interest in social and video channels. ...