5 Facts About the Millions of Consumers …

1. Repeat Purchases Data from eMarketer reveals a key trend in TikTok Shop: repeat customers. ...2. Young Adults Fuel TikTok Shop's Rise Research from Earnest Analytics reveals a clear trend: young adults are driving purchases on TikTok Shop. ...3. They Are Fast Fashion Buyers ...4. Prime Day Challengers? ...5. More Time Spent on TikTok Than YouTube


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5 Facts About The Millions Of Consumers On TikTok Shop - LinkedIn

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Jun 29, 2024  · 3. They Are Fast Fashion Buyers. New research by Earnest Analytics suggests TikTok Shop caters to fashionistas seeking affordability. In the past year, 11% of TikTok Shop customers purchased fast ...

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TikTok Shop Is Attracting Millions Of Consumers. 7 Facts

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Oct 4, 2024  · Social commerce sales are projected to more than double to $144.5 billion by 2027 from $67 billion in 2023, eMarketer forecasts. So, who are the buyers on TikTok Shop? …

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TikTok Shop: Stats, Use Cases, And Tips Brands Need To Know

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Jun 4, 2024  · TikTok Shops generated $11.09 billion in gross merchandise volume (GMV) in 2023, with beauty and personal care accounting for 22.5%. In the U.S. alone, the app …

the-future-of-commerce.com

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TikTok Shop Takeover: The Economics Behind TikTok Shop’s Success

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Feb 7, 2023  · According to the Washington Post, “TikTok…contributed $24.2 billion to U.S. gross domestic product last year” (Lorenz, 2024). Further, the LA Times says that the TikTok Shop …

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5 Charts Showing TikTok Shop’s Potential - EMARKETER

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Sep 15, 2023  · 5. Shop could boost ad spending on TikTok, which still has room to grow. TikTok’s share of US video ad spending will be 6.5% this year, putting it below YouTube’s 8.3% and …

emarketer.com

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Giulia Yang On LinkedIn: TikTok Shop Is Attracting Millions Of ...

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TikTok's reach is expanding, as older generations join the platform, adding to its diversity. 🚀 While affluent Gen Xers are increasingly active on TikTok, only 5% of advertising resources are ...

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TikTok Shop Statistics: 2023 Data Analysis - Root

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Data shows that 5.7% TikTok users made purchases on the app in 2020, and this is expected to reach 27.3% in 2023, and 39.9% by 2026. TikTok had 1.4 billion monthly active users in 2022, …

rootdigital.co.uk

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TikTok By The Numbers: Stats And Facts For Digital Advertisers

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Jul 29, 2024  · US TikTok ad revenues per user are also forecast to increase this year, rising 31.1% up to $96.71, before climbing again all the way to $130.31 in 2026. This year, TikTok …

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Conor Ward On LinkedIn: TikTok Shop Is Attracting Millions Of …

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Seen TikTok Shop popping up on your feed? It's now on track to generate a whopping $17.5 billion this year. But who's fueling this growth? Forget Gen Z…

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How TikTok Shopping Influencers Shape Consumer Decisions

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Key takeaways. 54% of TikTok users are most likely to buy from an influencer with an Amazon storefront. Gen Zers are 34% more likely to make a purchase motivated by shopping …

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FAQs about 5 Facts About the Millions of Consumers … Coupon?

How many consumers are on TikTok?

Also, at that time, roughly 107 million U.S. consumers were shopping across all social commerce sites, according to eMarketer. See the math? If a fraction of those 107 million social shoppers are on TikTok, they could become TikTok Shop customers. ...

How much money does TikTok shop make?

TikTok Shop in the US generated $363 million in consumer spending two months after its launch on September 2023 Since its US launch, TikTok Shop has generated $363 million in consumer spending. This is a 72% increase from $260 million in October. ...

How many people use TikTok shop?

In September 2023, when the social platform introduced TikTok Shop in the U.S., it counted 150 million viewers here. Also, at that time, roughly 107 million U.S. consumers were shopping across all social commerce sites, according to eMarketer. See the math? ...

What percentage of TikTok shop sales are health and beauty products?

81% of TikTok Shop sales in the U.S. are health and beauty products. TikTok is the 4th most popular social commerce platform in the U.S. with 8.2% of online consumers using the site for shopping in 2023. ...

Which TikTok stores have the most customers?

It shouldn’t surprise us, then, that the value-priced retailers Shein and Temu share the most customers with TikTok Shop – 28% and 25%, respectively. Amazon shares just 12%. 4. Still, TikTok Customers Will Shop Amazon Prime Day However, one-quarter of daily Amazon shoppers have tried TikTok Shop, according to Capital One Shopping Research. ...

How much money did consumers spend on TikTok in 2023?

In 2023, TikTok generated $3.84 billion in consumer spending worldwide. Consumer spending on TikTok grew 15.7% from $3.32 billion in 2022. Over 150 million Americans are active TikTok users. Americans spent a total of 4.43 billion minutes per day watching TikTok videos in 2023. ...

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